Real Estate Update

CTV News
There is little doubt COVID-19 has wreaked havoc on more than one wedding this season. And while I'm truly disappointed for couples who had big plans for their special day, the average cost of a wedding is not insignificant. Using a rough estimate, let's call it approximately $30,000. This is a big expense for one day, plus a honeymoon. Saving this sort of money takes discipline and hard work. Marriage is a huge milestone and can be celebrated in many ways.  READ MORE
 

Toronto Storeys
It’s been just over two months since social distancing orders were enacted and our sense of normalcy was forever changed. While social distancing measures such as staying six feet away from non-household members are in place to protect the public from the spread of COVID-19, it still takes some getting used to. And not only have these precautionary safety measures changed our day to day lives, they have also impacted virtually every industry, including real estate.  READ MORE

 

Better Dwelling
Canadian households are facing a problem they didn’t think was possible a few weeks ago — falling consumer prices. Statistics Canada (Stat Can) data shows the consumer price index (CPI) fell in April. The deflationary move is the first seen in Canada, in over a decade. A month isn’t a trend, but if it continues, the impact on heavily indebted households could be huge — and not in a good way.  READ MORE

 

REM
How long has it been since we began hearing these words every day: COVID-19, coronavirus, pandemic? How long before we try to forget them? Who knows — it could be awhile. But the new words will probably change us — change the way we live, play and work, and will possibly bring a more massive digital transformation closer to home sooner than predicted.  READ MORE

 

Yahoo!
Home prices are holding up during the coronavirus pandemic despite lockdowns. The most recent sign of resiliency comes from the Teranet-National Bank House Price Index for April, a composite of 11 major markets, is up 5.3 per cent from a year earlier.  READ MORE

 

REM
My experience during COVID-19 drew upon two “laws” I learned early in my law career: what’s legal isn’t always fair and contracts are as good as the parties who sign it. Why am I telling you this?  READ MORE

CTV News
There is little doubt COVID-19 has wreaked havoc on more than one wedding this season. And while I'm truly disappointed for couples who had big plans for their special day, the average cost of a wedding is not insignificant. Using a rough estimate, let's call it approximately $30,000. This is a big expense for one day, plus a honeymoon. Saving this sort of money takes discipline and hard work. Marriage is a huge milestone and can be celebrated in many ways.  READ MORE
 

Toronto Storeys
It’s been just over two months since social distancing orders were enacted and our sense of normalcy was forever changed. While social distancing measures such as staying six feet away from non-household members are in place to protect the public from the spread of COVID-19, it still takes some getting used to. And not only have these precautionary safety measures changed our day to day lives, they have also impacted virtually every industry, including real estate.  READ MORE

 

Better Dwelling
Canadian households are facing a problem they didn’t think was possible a few weeks ago — falling consumer prices. Statistics Canada (Stat Can) data shows the consumer price index (CPI) fell in April. The deflationary move is the first seen in Canada, in over a decade. A month isn’t a trend, but if it continues, the impact on heavily indebted households could be huge — and not in a good way.  READ MORE

 

REM
How long has it been since we began hearing these words every day: COVID-19, coronavirus, pandemic? How long before we try to forget them? Who knows — it could be awhile. But the new words will probably change us — change the way we live, play and work, and will possibly bring a more massive digital transformation closer to home sooner than predicted.  READ MORE

 

Yahoo!
Home prices are holding up during the coronavirus pandemic despite lockdowns. The most recent sign of resiliency comes from the Teranet-National Bank House Price Index for April, a composite of 11 major markets, is up 5.3 per cent from a year earlier.  READ MORE

 

REM
My experience during COVID-19 drew upon two “laws” I learned early in my law career: what’s legal isn’t always fair and contracts are as good as the parties who sign it. Why am I telling you this?  READ MORE

Toronto Storeys
Sometimes the market speaks in places you don’t always expect. Twenty minutes outside of downtown Hamilton, nestled in the quaint little town of Caledonia, an Empire Communities development called Avalon is offering some insight into the real estate industry in the time of COVID-19.  READ MORE

REM
Under Ontario’s Condominium Act, 1998 a condominium corporation is granted specific powers in the event that an owner fails to pay his share of the common expenses. Specifically, section 85 entitles the corporation to a lien against the defaulting owner’s unit, which can be the first step towards instituting power of sale proceedings.  READ MORE
 

Globe and Mail
Economist Mohamed El-Erian says that the coronavirus shutdown will create a buyer's market for real estate, offset by reduced incomes putting stress on the whole sector. El-Erian was in conversation with Rudyard Griffiths from the Munk Debates.  READ MORE
 

OREA
As part of the Federal government’s relief plan, the government announced various financial supports to ease the burden of the COVID-19 pandemic on Canadians. On March 25, the government passed a $107 billion emergency relief package, which included the new Canada Emergency Response Benefit (CERB), designed to help those whose jobs have been impacted by the pandemic.  READ MORE
 

Toronto Storeys
With federal, provincial, and local governments all hesitating to deliver an end date for when current measures could be lifted, it’s still hard to imagine what life post-COVID-19 will look like. The number of possible outcomes really depends on how each level of government (and subsequently society) continue to respond to the crisis and its direct impact on the economy. Hopefully, not only Canadians but people everywhere, use the pandemic to rebuild and create a better world for everyone.  READ MORE
 

The Star
In the famous film about the cutthroat real estate market, Glengarry Glen Ross, the A-B-C’s of the business were “Always Be Closing.” For the past two decades in Toronto’s real estate market, those letters could easily stand for “Always Be Climbing,” especially when it comes to property prices. The housing market in the GTA has long been one of the country’s hottest, but it has been plunged into uncertainly like it hasn’t seen in decades, with the onset of the COVID-19 virus.  READ MORE
 

REM
First, I hope everyone out there is safe. I lived through the 1990s recession. The difference then was we went to work. There was not much happening in the real estate market, but you still had your routine. Now the routine has completely changed. There is no option to “go to work.” Your work is now in a different place... your home.  READ MORE

National Association of REALTORS®
Wellness has grown from budding personal health concept to a $4.2 trillion global industry. Wellness as it relates to real estate is estimated to be a $52.5 billion market in North America, projected to grow by more than six per cent annually. Wellness communities, holistic neighborhoods, and complexes focused on health and wellness continue to pop up all over the country. Experts believe prospective homeowners are willing to pay an average of 10 per cent to 25 per cent premium for homes within wellness communities. The phenomenon isn’t going anywhere anytime soon. So, how can real estate agents work this real estate niche into their business strategy?  READ MORE
 

REM
Billions of people are on social media, yet many are just stalking others. They are not engaging and not posting. They say they don’t have time to post, or don’t know what to post.  READ MORE
 

Mortgage Broker News
The Ontario Government has passed the Trust in Real Estate Service Act, 2019 (TRESA), and was announced at the Ontario Real Estate Association’s REALiTY Conference and AGM by new OREA President Sean Morrison. The legislation was called back on Wednesday, and the Bill was unanimously passed after its third and final reading. TRESA amends the Real Estate & Business Brokers Act, 2002 (REBBA).  READ MORE
 

Global News
An internal report from Canada’s anti-money laundering watchdog found nearly half of the real estate companies audited weren’t complying with key areas of the country’s anti-money laundering regime and experts warn these “serious gaps” can hurt criminal investigations. The report prepared by the Financial Transactions and Reports Analysis Centre of Canada (FinTRAC) for Finance Minister Bill Morneau included an audit of 172 real estate companies, brokers and developers in 2017-18.  READ MORE
 

Mississauga.com
The Bank of Canada cut its key lending rate by half a percentage point on Wednesday over concerns of the novel coronavirus. The lower rate will translate into lower mortgage rates, though it remains to be seen how much of the savings financial institutions will pass on, says James Laird, co-founder of Ratehub.ca. Anything they don't pass is profit for them.  READ MORE
 

REM
Filming yourself on a mobile phone is a real challenge. The biggest stumbling block most newbies face (besides the gear and editing) is memorizing a script and being natural, engaging and to the point. This leaves you feeling unsatisfied with the final product because it’s boring.  READ MORE

Insauga
When it comes to embracing development and pursuing urbanization, Mississauga has been one of the more ambitious GTA municipalities. Not content with remaining a sprawling bedroom community, the city of over 700,000 people has moved forward on a number of placemaking projects and is, most notably, working on completely redeveloping its waterfront through its Lakeview Village and Port Credit West Village (or Brightwater) projects.  READ MORE
 

REM
The impacts of the new coronavirus on Canadian real estate is expected to be “modest and temporary at most,” says a report by the Real Estate Investment Network (REIN). “It’s still premature to predict how the coronavirus outbreak will be resolved, but data suggests that panic will only worsen the country’s economic situation. There is reason to be alert, but there’s absolutely no reason to further raise alarm and cause more public fear,” says Jennifer Hunt, vice president, research for REIN. “In fact, as a Canadian real estate investor, this may represent a buying opportunity for investors with a likely future positive lift in rental and housing markets.”  READ MORE
 

National Association of REALTORS
It's the new rage to incorporate metals such as shiny gold or brass to your home decor. Brass accents are popping up everywhere, from cabinetry knobs to the oven range and embellishments on furniture. We perused home remodeling website Houzz to find some of our favourite examples of using brass in home decor.  READ MORE
 

Mortgage Broker News
Investment in the Greater Toronto Area’s commercial real estate market has seen a new record high in dollar volume, with $17.7 billion worth of assets being sold through all of last year. This represented a 13% gain from 2018 levels, according to Avison Young’s Fourth Quarter 2019 / Commercial Real Estate Investment Review released recently.  READ MORE
 

Inman
As we head into a new decade, it’s important to acknowledge the massive real estate industry shifts that are taking place. Most notably, power is shifting from large brokerages to top producing agents and teams, and this is creating a great divide, with the very best agents outperforming the rest of the profession.  READ MORE
 

REM
Will the federal government’s current review of the mortgage stress test (Guideline B-20) result in adjustments to the rules, allowing more consumers into the home buying market — particularly in cities and provinces where housing affordability is not a crisis?  READ MORE

REM Online
The Mississauga Real Estate Board and iNCOM Web and e-Marketing Solutions have partnered to allow members "substantial savings" with iNCOM's online marketing technology. iNCOM says it is one of the largest real estate website and online marketing providers in Canada and has been serving salespeople and brokerages for more than 15 years. Its suite of features is designed to maximize lead generation and conversion, while minimizing the amount of work salespeople and brokers must do manually, the company says.  READ MORE
 

Forbes
The concept of the digital twin is gaining traction in commercial, industrial and residential real estate. It's creating new efficiencies and promising long-term cost savings. But to take full advantage of the power of the technology, stakeholders in real estate projects have to take a holistic approach. A digital twin can be defined as an up-to-date and dynamic model of a real-world physical asset.  READ MORE
 

Bankrate
The housing market is about to enter the spring selling season, and mortgage rates are near record lows. With rates slipping over the past year, and especially over the past few months, it may be a fine time to lock in your mortgage rate and forget about getting the rock-bottom rate.  READ MORE
 

The Source Weekly
The millennial generation has long been a topic of discussion among those in the real estate industry. One reason: In the last five to eight years it's become apparent that this generation hasn't followed the traditional homebuying trends of preceding generations. Millennials are renting longer and purchasing homes later in life; previous generations historically purchased homes much earlier.  READ MORE
 

Yahoo!
The lowest midwinter mortgage rates in history have contributed to an unusual early-year surge in homebuying that's likely to lead to spiking home prices later in 2020, a new forecast from Redfin says. The real estate brokerage says this year may bring "the most robust housing market in a decade" — which would mean big paydays for homeowners looking to sell, but a lot of anxiety for homebuyers.  READ MORE
 

RE/MAX
Taking that first step on the real estate ladder can mean a steep learning curve when it comes to financial terms and how they affect you. One common area of confusion for those entering into the real estate market is the terms real estate and property taxes, which are often used interchangeably. So the real question is, are "real estate taxes" and "property taxes" the same?  READ MORE
 

Forbes
According to author Ellie Perlman: The multifamily real estate market is booming, and many new passive investors want to get in on the potentially lucrative investments that multifamily properties offer. In the 10 years I've been in the real estate business as a real estate lawyer, property manager and syndicator, I've seen some investors make the same mistakes over and over again. By pointing them out and discussing how they can impact a multifamily real estate investment, I'm hoping that I'll be able to help others avoid making these common mistakes.  READ MORE
 

InBrampton
Ratehub has released its projections for the mortgage and housing market for 2020. This year, despite the fact Canada didn't cut the key overnight rates in 2019 even though 35 central banks did at least once during the year, the Bank of Canada will be lowering it by 0.25 per cent. According to James Laird, co-founder of Ratehub and Inc. and president of CanWise Financial mortgage brokerage: "These savings will be passed along to variable rate mortgage holders in the form of a lower prime rate. Therefore all Canadians who are in a variable rate will see their interest rate drop in the second half of the year."  READ MORE
 

Forbes
According to author Bernard Marr: No industry is immune to technological advances, but real estate is one niche that has been traditionally slower to adopt new trends. Not any longer! PropTech is booming and changing the way we buy, sell, and interact with our properties. I have recently been to ProbTech events to deliver keynotes, and more and more companies in the industry are asking for my advice on tech transformation.  READ MORE
 

InBrampton
According to a report from Zoocasa, it will take a median-income earner in Greater Toronto 32 years to save for a downpayment on an average house. The report, released recently, looked at 15 markets across the country to see how feasible would it be for a household on a median income to purchase real estate. Eight of the markets in the study were found to be affordable and a median-income household would be able to save up the required down payment in less than a decade.  READ MORE
 

REM
The old saying “if these walls could talk” typically refers to historic buildings that have long outlived the original occupants and now would be able to share amazing stories of what had happened in that space over those years, were the walls able to converse with newer occupants.  READ MORE

Canada.com
Developers backed by Ontario and Alberta pension funds plan to transform a swath of parking lots around a Mississauga mall into a high-density living and working zone in one of Canada’s largest urban redevelopments, apparently drawn by the booming city next to Toronto. Oxford Properties Group and Alberta Investment Management Corp. said they will develop “the largest mixed-use downtown development in Canadian history.” There’s no cost estimate on the project, Oxford said in an emailed reply to questions.  READ MORE
 

REM
In this last in the series on the subject of ethical closing techniques, I address two final techniques that I usually employed successfully during my career. When you present an offer or counter and your client refuses to accept it, they may be feeling overwhelmed. Try to narrow things down by asking them to specify the particular issue of concern. Then ask if that’s their only concern.  READ MORE
 

Global News
Canadians hoping to buy a house in 2020 better brace themselves for limited choice and plenty of competition, the latest housing market data suggests. While conditions remain ho-hum in the Prairies and Newfoundland and Labrador, in the rest of the country, there are plenty of buyers and not much for sale.  READ MORE
 

REM
I work with Realtors to help them define and establish a niche for their business. Most Realtors don’t have a niche or at least not a well-defined one. I’ve written previously about the steps to find your niche and how to stand out in a crowded market, but one of the biggest questions that I get is: “Will it limit my business?”  READ MORE
 

Better Dwelling
Canadian real estate buyers were out in full force last month. Canadian Real Estate Association (CREA) data shows sales made a substantial jump higher in December. Most of the increase is due to Vancouver real estate’s return to normal volumes. However, almost every major market across Canada is seeing sale volumes climb substantially.  READ MORE
 

REM
The old saying “if these walls could talk” typically refers to historic buildings that have long outlived the original occupants and now would be able to share amazing stories of what had happened in that space over those years, were the walls able to converse with newer occupants.  READ MORE

REM
Want to keep your clients for life? Here’s a list of ten quick tips for keeping your clients satisfied and confident that they made the right choice in hiring you.  READ MORE

Insauga
Not everyone loves condos, but Mississauga is preparing to welcome more of them and for good reason—housing inventory is low and condos are (at least for now) the last affordable housing option available to young residents and those looking to downsize. Earlier this month, the city hosted an information session regarding a substantial proposed development.  READ MORE
 

CTV News
A Royal LePage-commissioned survey found newcomers to Canada contribute significantly to real estate demand, and make up over a fifth of new home buyers. The real estate company's survey found newcomers are projected to purchase 680,000 homes over the next five years, or one in every five homes sold. According to the study, the most popular reason for moving to Canada (54 per cent) was that newcomers see the country as a good place to live and work.  READ MORE
 

Mississauga.com
Home sales in Canada's big cities continued a rebound in September with a 15.5 per cent increase in sales compared with a year ago, according to the Canadian Real Estate Association. The association recently said that sales compared with a year ago were up in Canada's large urban markets, including B.C.'s Lower Mainland, Calgary, Edmonton, Winnipeg, the Greater Toronto Area, Hamilton-Burlington, Ottawa and Montreal, while data showed markets were still in balanced territory.  READ MORE
 

Cision via RE/MAX Canada
Canada's largest cannabis producers are being credited with micro-booms in some local economies, and the trickle-down effects are visible in nearby housing sales and price increases. This trend is more pronounced in Eastern Canada, where there's a greater number of large-scale cannabis producers.  READ MORE
 

Insauga
With the average house price sitting at $763,451 in Mississauga, homeownership has never been more out of reach for not just lower-income earners, but middle-class residents as well. Fortunately for some Mississauga families, some affordable units are going to be included in two of the city's more high-profile condo projects — The Wesley Tower and The Arc.  READ MORE
 

REM
I often have new agents ask me: when should I get a buyer representation agreement signed? When should I present it? I don’t want to seem pushy...  READ MORE

Entrepreneur
Real estate agents are one of the most important stakeholders of the industry because they help people make some of the largest investment decisions of their lives. It’s not a responsibility which should be taken lightly, and most true professionals understand this.  READ MORE
 

REM
It was 10:40 a.m. on a sunny Saturday when my phone rang. It was someone I didn’t know, wanting information. “Hi, I want to know how many bedrooms that house has.” This part is normal. It’s also the part where the real estate professional can feel that twinge of suspicion in their gut.  READ MORE
 

GTAWestLiving
With the uncertainty around the economy over the next couple of years, most people I speak with are more concerned than ever about an impending recession. I like to hark back to 2008-2009 when we went through a similar uneasiness about the future... and we all know how that turned out.  READ MORE
 

Better Dwelling
Canada is building a lot of houses, while unaffordability rises across the country. RBC Economics notes the building is a potential vulnerability. Same with the lack of affordability, which the bank calls “crisis levels” in Vancouver. They don’t believe the risks will translate into anything material near-term though. Before you ask, they don’t define near-term, but you should be good for at least this month.  READ MORE
 

CTV News
After enduring bidding wars and skyrocketing home prices, would-be homebuyers are facing a relatively new dilemma: jump in to take advantage of lower national average prices or tread cautiously to avoid making a costly mistake. While current conditions may be too hard to resist, prospective homeowners should be in no hurry to make the largest purchase of their lives if they're nervous about a coming economic slowdown and eventual recession, says the author of a book forecasting a housing crash in Canada that takes a decidedly contrarian view to that of the real estate industry.  READ MORE
 

REM
I used to despise salespeople. Always thought they were scheming in some way. Never thought they were trustworthy individuals. Always figured they were aiming to take or get something from me. But since I became a real estate sales representative two decades ago, oh, how the tables have turned!  READ MORE

CTV News 
Ontario home buyers may soon be able to find out the prices and conditions of other offers in bidding wars. The government recently launched a consultation looking at the Real Estate and Business Brokers Act, and that's one rule they're looking at changing. Currently, if there are multiple bids on a home, the seller's broker can only disclose the number of competing offers, but not the details of them.  READ MORE
 

REM 
Federal policy changes designed to cool housing prices and demand continue to impact housing markets across Canada with cascading consequences and pressures, says a new report by Mortgage Professionals Canada (MPC). The slowdown in the various housing markets across the country are more pronounced than anticipated, says MPC.  READ MORE
 

The Star 
The cost of living in Canada’s sixth largest city continued its upward trend in the fourth quarter of 2018, with the monthly average rent for a one-bedroom condo now surpassing some areas of Toronto. According to the most recent condo rental tracking data from the Toronto Real Estate Board (TREB), the average rent for a one-bedroom apartment-style condo unit in Mississauga between October and December of last year climbed to $2,000.  READ MORE
 

Government of Ontario 
The Ontario government has concluded an online consultation to get ideas to make more affordable, and good-quality places to live by convening a forum that brought more than 200 people together.  READ MORE
 

REM 
Why do people in the real estate industry rarely talk about the one of biggest changes to hit the real estate industry over the past few decades: the declining profitability of the real estate brokerage? Many people talk about the business shift from the broker to agent centric and how it has now evolved to consumer/tech centric.  READ MORE
 

Better Dwelling
Canadian real estate sales made a big drop last year, and that’s going to have consequences for the economy. Just 458,442 sales went through the MLS in 2018, down 11 per cent from the year before. The number is 2.1 per cent lower than the median number of sales over the past 10 years, and the largest drop since 2008. Beyond the sales numbers, the impact will be felt throughout the economy. Those lost sales mean $3.6 billion less spin-off GDP, and has the potential to kill 19,000 jobs. It’s kind of a big deal.  READ MORE

Better Dwelling 
Canadian real estate prices are starting to take a breather, after an epic run. Canadian Real Estate Association (CREA) numbers show prices across the country were down a few points in December. The vast majority of markets are now off all-time highs, with only two printing records in December. READ MORE

REM 
For a neophyte, buying real estate is usually uncharted territory. Worse, realty virgins sometimes suffer from misinformation from unreliable sources.  READ MORE

The Star 
Three of my columns particularly generated a lot of attention in 2018: 1) the distinction between a client and customer of a brokerage; 2) lockboxes; and 3) salespeople who offer to buy a home if they’re unable to sell it. These three topics deserve another look as we move along into this new year.  READ MORE

Forbes 
In 1803, the United States purchased 827,000 square miles of land from France, doubling the size of the U.S. The $15 million transaction known as the Louisiana Purchase was negotiated by Robert Livingston and James Monroe. The pair went to extraordinary lengths to close the deal, travelling nearly 4,000 miles by boat to France and amending the U.S. Constitution to enable a successful purchase. According to an account of the events, James Monroe had extensive property holdings in Kentucky and had been outspoken about a U.S. westward expansion; one might suggest he gained greatly from the execution of the acquisition. Fortunately, after more than 200 years of technological and societal advances, the barriers of entry to real estate brokerage have diminished, yet those who execute the negotiations can still profit as a result of their efforts.  READ MORE

Renx 
Industrial rents in the Greater Toronto Area (GTA) jumped 15 per cent year-over-year during 2018 and could easily rise by that much again this year. A lack of land to build on and strong tenant demand are the driving forces behind the rent increase from $6.31 to $7.26 per square foot, as well as pushing down the availability rate by 59 basis points to 1.4 per cent year-over-year, according to Colliers’ fourth-quarter 2018 report.  READ MORE

REM 
A company is business made up of lots of legal documents that have to be registered with the applicable government bodies. There are shareholders, leaders, managers and workers.  READ MORE

Better Dwelling 
Canadian real estate sales continue to cool. Canadian Real Estate Association (CREA) numbers show sales dropped to a multi-year low for December. Weakness was on display across the country, with only one major market seeing minor growth. READ MORE

Insauga 
New residential developments — especially condo developments — tend to evoke tired responses from residents who fear more high-rises will generate excess traffic and clutter the city's skyline. But love them or hate them, condos are here to stay and for good reason — they're compact, in-demand and, above all else, affordable (or at least more affordable than low-rise home types).  READ MORE

Prince George Citizen 
Realtor Ash Alles wanted to throw an open house to remember. So, he catered a food truck. "Food is what drives people in," said Alles, a real estate agent at Sutton Group Summit Realty in Mississauga, ON. "We're trying to make it an event, as opposed to a traditional open house."  READ MORE

REM 
There are two important indicators of the right time to hire your first employee: time and money. If you find yourself running out of time every day, and you’re unable to handle all aspects of your business, it’s time to hire. This, however, is a bit reactive. You could have already done some damage to your reputation because you are being stretched in too many directions, resulting in some customer dissatisfaction.  READ MORE

London Free Press 
It's aptly described as a "once-in-a-lifetime opportunity." The City of Mississauga had already began imagining how to redevelop a stretch of its waterfront that was once home to a coal-fired generating station when additional lands became available.  READ MORE

Insauga 
While sky-high house prices have dominated headlines for years (and especially during the spike in 2017), the worrying state of the rental market has not gone unnoticed. And while all levels of government are working to create more affordable rental housing (the province is looking to use more land for housing and the City of Mississauga has already implemented — or is in the process of introducing — a number of measures to protect the existing housing supply, streamline development approvals and increase new housing development opportunities), the problem is seemingly getting worse.  READ MORE

REM 
Marshall McLuhan was a famous Canadian researcher who developed critical theories on “hot” and “cool” media technologies in the early ’60s. He coined the phrase, “the medium is the message”, which is a theory that states a medium embeds itself in a message and subsequently influences how the message is perceived. For example, identical listing content on Instagram and in a print ad will be perceived differently and have a different effect for the consumer. Where a movie or print is “hot”, because the viewer is passive, social media is “cool” because it requires active participation and has a learning component. It’s interesting to note that his definition of “cool” coincidentally deciphered popular usage and led to important insights on how people relate to their world in general.  READ MORE

Global News 
It was a “stunning” property in the heart of downtown Toronto, but for broker Caroline Baile it was a tough sell. That’s because the home had been the site of a recent murder, a domestic dispute turned fatal. Baile would tell potential buyers about the tragic death that took place, but the property’s story was already well known thanks to intense media coverage of the crime.  READ MORE

Keep your marketing working during the holidays

A look at the most expensive (and cheapest) houses in Mississauga

Toronto real estate sees fewest November sales in 6 years

There may not have enough housing by 2041, says report

Dan St. Yves: Showing homes in the unforgiving heart of winter

Renting vs. buying in Mississauga: What 'wastes' more money?

Government policies causing new home prices to skyrocket in Brampton and Mississauga

How to build a pipeline from online leads

Which neighbourhoods have seen large spikes in rent? The Starmapped 5 years of rental data in 15 Canadian municipalities

Smiths Falls sees a cannabis-fuelled real estate boom

Metrolinx committed to building transit infrastructure in Brampton and Mississauga

RECO's toolkit is a free resource

Housing affordability gets worse in Canada than in the U.S.

Here's how many new condos will be coming to part of Mississauga over the next 10 years

FIRE to hold investment conference for women

Cannabis retailers can't wait to invest in real estate

How cannabis will affect housing in Mississauga

Invest in marketing trends, not fads

Toronto startups look to disrupt Canada's real estate model

Do real estate awards matter to consumers?

Marijuana buzz looks like a boon for real estate — but not without risks

Don't get overwhelmed by lead generation technology

Toronto real estate readies for another boom

CMHC: Prices easing but Canada's housing market still 'highly vulnerable'

Zillow to offer Canadian real estate listings

How to find out if a real estate agent is legitimate

3 'what to say' sales secrets

Ontario Real Estate Association calls on province to allow open bidding process

How are real estate prices doing this month in Mississauga?

Mould is a serious health concern

Cannabis IQ: Here's what you should know about pot in the workplace

House price gains largely bypass the 905

Toronto isn't Ontario's least affordable housing market: Zoocasa report

CMHC: Majority of first-time buyers maxed out budgets to buy a home

Realtors share a past and future with Ontario's land surveyors

Real estate boards agree to sales data access deal

Mississauga could build 174,000 homes by moving into the 'missing middle': Ryerson report

Mississauga at major risk of a housing bubble

How rules to cool Canada's housing market have impacted luxury real estate sales

This week's top stories: Toronto and Vancouver real estate top the bubble index, and pre-sales slow down in the 6

How to deal with overpriced listings

 TRENDING ARTICLES

Missed last week's issue? See which articles your colleagues read most.

• Wealth management for new real estate salespeople (REM)
• GTA's new home market slows down significantly (Mortgage Broker News)
• TREB presses brokers on data protection (The Globe and Mail)

Don't be left behind. Click here to see what else you missed.

Some Ontario Realtors may need to become licensed travel agents

Teranet: The Canadian real estate downturn in June and July 'did not turn around'

Toronto Real Estate Board to make GTA home sales data available

Ontario Real Estate Association wants province to intervene in registration spat with travel council

5 reasons why your leads aren't converting

Real estate agents warned by TREB about posting inaccurate home sale prices

 TRENDING ARTICLES

Missed last week's issue? See which articles your colleagues read most.

• 'Decisive victory for competition': Supreme Court won't hear TREB appeal in real estate data case (Financial Post)
• How to increase online exposure (REM)
• New housing data shows strengthening sales, rising prices (Canadian Mortgage Trends)

Don't be left behind. Click here to see what else you missed.

Wealth management for new real estate salespeople

GTA's new home market slows down significantly

More vacant properties on Toronto real estate market

TREB presses brokers on data protection

VIDEO: A social media strategy must have a strategy

Canadian real estate business risks stagnating in the data Stone Age